Comparisons and Standards
We each have standards we live by. Standards are important for measuring and comparing. Without standards we have no knowledge of progress, of completion, or of compliance.
We compare everything to everybody and everything else. Blue is blue as compared to something less or not blue. Up is compared to down, left to right, in to out, etc. Few things are absolute, so much of our comparison is likewise not absolute. However, sometimes we erroneously assign an absolute value to something that is only comparatively less or more than another.